Big Drop launched its fourth retail fashion boutique at 66 Newtown Lane in East Hampton late this spring. This offshoot injects a combination of proven success with bold sexy fashion, and a highly personalized shopping experience into seaside shopping. Big Drop offers a perfect solution to the girl who craves lasting-impression-leaving fashion whether she is wearing an eye catching bikini, an easy-breezy sophisticated top, or a summer party dress.
The 1,133 square foot store boasts a wide spectrum of women’s categories that include swim, denim, blouses, dresses, jewelry, and shoes from coveted independent designers, and popular labels for beach to evening nightlife wardrobe. You can expect to shop brands like: Beach Bunny Swimwear, Vitamin A, Current Elliot, Haute Hippie, Joie, and Twelfth Street by Cynthia Vincent to name a few. Big Drop’s on-hand stylists have the feel of a personal shopper meets fashion guru who happens to be your B.F.F. rolled up into an efficient and stylish package. They offer individual attention and expertise to ready you for that upcoming event you’ve calendared, or just to keep your closet current with must have pieces.
This summer Big Drop anticipates hosting promotional parties, trunk shows, and exciting events surrounding the brands they carry. Celebrities that have made Big Drop a part of their shopping agenda include: Katy Perry, Eva Longoria, Kim and Khloe Kardashian, Tinsley Mortimer, and Miley Cyrus. Big Drop in East Hampton will offer celebrity clientele the same warm, and fun atmosphere they enjoy at the other Big Drops they frequent.



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